“The conceit that corporations must be treated identically to natural persons in the political sphere is not only inaccurate but also inadequate to justify the Court’s disposition of this case.” – Minority Opinion by Supreme Court Justices Ginsburg, Breyer and Sotomayor.
News outlets and the blogosphere are abuzz with reactions to Thursday’s Supreme Court decision that will allow corporations to fund political campaigns. The ruling, which overturns decades of legal precedent and legislation limiting the ability of corporations to influence the outcome of elections, may have broad implications for the political process in the U.S. News of the decision has drawn criticism from both the right and the left, many voicing the opinion that dramatically increased rights for corporations will significantly diminish the ability for individual citizens to have their voices heard.
In his weekly address, President Obama said, “I can’t think of anything more devastating to the public interest,” he said. “The last thing we need to do is hand more influence to the lobbyists in Washington or more power to the special interests to tip the outcome of elections.” Congressman Alan Grayson (FL) has already introduced legislation to combat the policy change. His “Save Our Democracy” Reform Package contains several strong measures, including a 500% excise tax on corporate contributions to political committees, and on corporate expenditures on political advocacy campaigns.
Although some claim that this most recent ruling will have only a limited effect on the political process, the decision certainly re-confirms the doctrine of granting constitutional rights, originally reserved for flesh-and-blood U.S. citizens, to corporate entities, which have held the dubious status of “legal persons” with rights since 1886, when another Supreme Court decision accorded it to them. This unexpected action by the Court re-opens the debate about about the wisdom of affording corporations such rights, and what effects this all has for sustainable business.
According to non-profit marketing organization SmartPower, even though 80 to 90 percent of the public agrees that energy from renewable sources is better than energy produced from fossil fuels, and they are willing to pay $5 or $10 more per month for that energy, the market penetration of renewable energy products still remains below 5 percent. The company aims to change that by researching exactly what barriers consumers face when they are considering a clean energy or energy efficiency purchase, and then combining innovative marketing campaigns with grass-roots action to overcome these barriers.
SmartPower’s latest campaign is the Energy Smart Ad Challenge, offering a $10,000 prize for the best 30-second Public Service Announcement (PSA) promoting how young adults can save money by being Energy Smart through energy efficiency and conservation. The 10 finalist videos were posted on YouTube Friday, and viewers are invited to comment on how well the videos “speak to young people about being energy smart.” Each day, one video will be eliminated from the competition, presumably with the viewer input weighing heavily in the decision. As of this writing, the video titled “Generation”, (posted at the top of this article), was far and away the viewers’ favorite.
In the glorious Past Before Television, adventurous men and women gained fame and fortune by testing their skills in competitions designed to expand the limits of human knowledge and innovation. Several organizations are bringing back this kind of “innovation prize” in a big way, with competitions designed to solve some of humanity’s greatest challenges, and expand its horizons beyond terrestrial limits.
One of the greatest scientific breakthroughs in history was the result of a prize offered by the British government in the 18th century. At that time, many ships were being lost due to the inaccuracies involved in calculating their longitude at sea. The previous method, dead reckoning, introduced greater errors the farther the ship got from a known point, usually ending in loss of life and heated discussions about the velocity of various types of swallows. The British Parliament offered the modern equivalent of $4.56 million for a solution to the Longitude Problem.
One of the potential solutions to the problem required invention of a marine chronometer of such high accuracy that even Sir Issac Newton doubted that it could be created. But, in 1730, clockmaker John Harrison set himself to the task, and effectively solved the multiple problems of corrosion, temperature, humidity and durability within 5 years, (although it took him another thirty to collect his prize) a task which has been compared to the landing of men on the moon in the 1960s.
Prior to the crash of the housing bubble and the collapse of financial markets, many different types of companies we involved in creating new and interesting ways to separate Americans (“consumers”) from their hard-earned money, especially those companies involved in consumer finance. From cell phone carriers to banks, high interest rates and hidden fees were the name of the game, leaving customers too confused to sort it all out, with many simply giving up and paying whatever they were charged.
The worst offenders, credit card companies and banks, have recently found themselves on the wrong end of legislation, the CARD Act of 2009, is intended to put a stop to some of the worst practices, such as excessive interest rate increases and unfair fee traps. True to form, this has not stopped the credit card companies from attempting to extract as much money from their customers as possible. According to Consumers for Competitive Choice, “…rather than react responsibly, the credit card industry has flouted the will of Congress and the Administration by moving quickly to raise rates, increase fees, and reduce available credit before the law takes effect next year.” In a completely new tactic, the credit card companies have decided to shift their focus to credit card transaction fees, an area that Congress has not yet addressed, and something that Consumers for Competitive Choice representatives feel we should all be very concerned about.
Headquartered in Indianapolis, Ind., Consumers for Competitive Choice, (C4CC) is a national alliance of consumer advocacy groups and private citizens who are committed to promoting maximum choice for consumers in communications, energy, health care and financial services. The organization has spun off a new project, called the Credit Card Con, to bring attention to the issue of credit card interchange fees. Last week, the company held a teleconference to bring attention to the recently released report by the General Accounting Office (GAO) on the matter.
AngelPoints, Inc. is a Sausalito, California-based software company whose mission it is to make it easier for large organizations to communicate, organize and measure their employee volunteer efforts. Their initial products, available since 2001, have mainly focused on corporate fundraising efforts, and are used by some of the world’s largest companies, like Toyota, eBay, Intuit and Hilton.
Ford Motor Company may not be the first name that comes to mind when you think about large corporations that are committed to sustainability. After all, the company is one of the oldest and largest industrial corporations around, and produces many of the large SUVs and trucks that are at the center of the current climate controversy. So it may be surprising for some to learn that the company actually has a very extensive sustainability strategy in the works.
…a hitherto obscure macroeconomist who died over a decade ago. Many economists had never heard of him when the crisis struck… But lately he has begun emerging as perhaps the most prescient big-picture thinker about what, exactly, we are going through…Minsky was one economist who saw what was coming. He predicted, decades ago, almost exactly the kind of meltdown that recently hammered the global economy.
Minsky basically believed that the conservative fiscal stance which comes in the wake of a financial collapse, such as the Great Depression, would inevitably sow the seeds for the next crisis decades down the road. The main ingredients are time and short human memories, “Instability,” he wrote, “is an inherent and inescapable flaw of capitalism.” The article compares Minsky’s view to the one held by mainstream economics, that capitalism is self-regulating and self-stabilizing, known as the Neoclassical Synthesis.
Martin Melaver, author of the new book, Living Above the Store, is something of a rarity for an author of a sustainable business text: someone who actually has decades of experience doing the work to create a socially-responsible business. Which is very lucky for us, because while many books claim to be able to teach us how to do it, very few can do so with the wisdom of experience on their side. The result is an honest and forthright look at what it really takes for shape and maintain values-based business in a very traditional industry.
Melaver is CEO of Melaver, Inc.-a third-generation, family-owned company based in Savannah, Georgia. Through a series of personal anecdotes, Melaver explains, in detail, how a small corner grocery store evolved into a major regional chain, eventually transforming itself into a real estate company focused on sustainable development and management. The fact that this happened was not by accident: all along its seventy-year history, the company chose to pursue a values-based path, even when it meant making difficult choices.
It’s amazing how cheap. diposable products and waste have crept into even our oldest traditions. It’s insidious. I’m talking about the commencement ceremonies that are happening at every high school, college and university at this time of year. Even my own graduation, a ceremony meant to celebrate the achievement of people dedicated to sustainability and building a world that works for future generations, was rife with single-use items that were never intended to be that way.
I don’t blame the institutions, which, by necessity, are obligated to provide their students and their loved ones with a ceremony befitting of their hard work and investments in time and money. I don’t blame the students, faculty, family and staff who have these expectations either. We certainly should not be in the business of sacrificing the things that mean the most to us in the process of achieving a sustainable world.
It all comes down to a matter of perceived cost. Most of the items currently used are very cheaply made because graduation is seen as a very rare occurrence: why spend a lot of money on something that will only happen once a year for the institution, and only a handful of times for the graduate?
Not to mention the fact that the regalia is not exactly everyday wear. Even a bridesmaid’s dress might be remade into a cocktail dress that might get worn after the big day, but graduation gowns are never seen outside of a graduation ceremony.
One of the more interesting themes at the Greener by Design 2009 Conference is how some companies are reducing waste by turning their product packaging into reusable products. From the manufacturer end, Hewlett-Packard is leading the charge, with unique packaging solutions for its Voodoo line of high-performance laptops and for a line of products being sold at Wal-Mart.
Voodoo, recently acquired by HP, delivers ultra-high-performance gaming machines with a slick, minimalist aesthetic reminiscent of Apple products. Hewlett-Packard Creative Director Mark Solomon explained that the company wanted to design a unique packaging solution that would reduce waste while also increasing the value of the open-box experience for their customers. They wanted a solution that was as unique as the laptops themselves.
Steve Puma is a sustainability and strategy consultant, technologist and writer. He lives with his wife Cori and pug dog Miles in Northern California. More...