Tropicana is attempting to put the squeeze on rainforest logging with its Rescue the Rainforest campaign and its recently-announced partnership with CoolEarth. To increase awareness of the problem, the company has launched a new flash game called Rainforest Rescue.
The game lets you save the rainforest by playing the role of some very enterprising monkeys who happen to have acquired medieval siege technology (i.e., a slingshot), and have begun bombarding the encroaching loggers with acid-based chemical weapons (i.e., Oranges). Unfortunately for the monkeys, it appears that deforestation has left them with a deformity that causes one eye to be much bigger than the other, messing with their aim. That’s why they need your help. Luckily for you, the loggers are hell-bent on destruction. Like simple-minded storm troopers, they eagerly advance towards their sweet but sticky demise.
I was recently honored to be chosen by my fellow MBA students at the Presidio School of Management to present my final project in front of the entire school at Presidio’s Venture Showcase. I was one of three teams to present that evening.
The Venture Showcase is a celebration of the hard work that graduating Presidio students have put in over the previous semester, and, in some cases, over the past two years, on their final projects. These projects are complete business plans, representing a concept for a new product in the sustainability realm. Products ranged from biofuels to consulting services.
Tomorrow, I leave Clayton for good. I have to say…I’m quite nervous. I’m joining up with a group of people that I don’t really know all that well, to go on a journey which may show me things that I’m not sure I want to see. But what choice do I have? Staying here really isn’t an option anymore…not since last year’s earthquake destroyed the last bits of infrastructure that we had out here.
SuperStruct is basically a scenario planning exercise, which will be conducted by thousands of participants over a 6-week period. The “game” seeks to explore what type of soutions we can develop to several major “SuperThreats”, or global crises “predicted” to occur in 2019. The name SuperStruct refers to the human ability to build social structures, one top of another.
Previously, I wrote about how powerful simulations games are, and the potential that they have for helping us navigate through the stormy waters of the early 21st century. Recently, I was discussing this with a friend of mine, and he suggested that I read Ender’s Game, a science-fiction book by Orson Scott Card.
Computer simulations represent some of the most useful tools ever invented, allowing us to experience all manner of complex, dangerous, expensive or long-term situations in short time periods, and letting us try them out over and over and over again without experiencing the potential consequences. The applications range from nuclear weapons testing to pilot training to immersive gaming environments.
Steve Puma is a sustainability and strategy consultant, technologist and writer. He lives with his wife Cori and pug dog Miles in Northern California. More...
Tropicana is attempting to put the squeeze on rainforest logging with its Rescue the Rainforest campaign and its recently-announced partnership with CoolEarth. To increase awareness of the problem, the company has launched a new flash game called Rainforest Rescue.
Computer simulations represent some of the most useful tools ever invented, allowing us to experience all manner of complex, dangerous, expensive or long-term situations in short time periods, and letting us try them out over and over and over again without experiencing the potential consequences. The applications range from nuclear weapons testing to pilot training to immersive gaming environments.
